SEO: Search Engine Optimization

How do you get your website to show up online?
SEO (Search Engine Optimization) practices influence ranking on major search engines.

What is SEO?

SEO is a lot of things. It’s affected by how your website is set up, links, reviews, and more. Your website is where we start, though. We run a full audit of your current website to see what has been done right and wrong. The check can include things like if you used correct header tags to whether or not you set up keywords, titles, and meta descriptions. While this may seem easy, a lot more goes into it. We look at the keywords you want to rank under and how to get you there above the competition.

How long does SEO take?

Everyone wants a timeline. But with SEO, there isn't an end date. Your business or brand has to keep up with SEO trends and changes as long as you exist. It's a lot to take on if you're a business owner with no experience in online marketing. A strategy is a must. Going into it blind will leave you scrambling and ultimately wasting time.

What if I'm already showing up?

That's fantastic! We sometimes find businesses already ranking without having done much. Maybe they set up a simple website and even a Google Listing. With local companies, ranking can be affected by the amount of competition in your area, how long you've been online, reviews, and more.
While you may show up, this can very quickly change. Search engine algorithms change every few months, especially on Google. If you don't stay informed with the updates, your ranking could drastically drop.

Palm Collective Marketing works with you to keep a consistent ranking, and improve it overall. We’ve seen businesses small and large benefit from SEO services. With us, you won’t have to worry about how you rank online.

Whats Included:

  • SEO Audit
  • Keyword Tracking
  • Monthly Reporting
  • Site-map set up
  • Google Search Console
  • Google Analytics Set Up / Reporting
  • Title and Meta Tag optimization
  • URL optimization
  • Image optimization
  • Copy Editing / Copywriting
  • Mobile audit/suggestions
  • User Experience Audit/Suggestions
  • Internal Linking
  • External Linking
  • Blog Posting